MBA Project Topics For Marketing Management

Discover top MBA project topics in Marketing Management with expert support. We provide customized marketing project report writing services for MBA students, aligned with university guidelines and final-year requirements.

Marketing Management Project Ideas For MBA Students:

  • A project report on the study of sales promotion and advertisement strategies in FMCG sector.
  • A study of brand loyalty of carbonated drinks in INDIA
  • A study of trends in effective Brand Management in FMCG sector
  • Emerging Trends and evolution of retailing in indian metro cities
  • A project report in studies of brand failures in INDIA
  • A project report on survey on customers preference of cars in INDIA
  • A study of brand equity in selected consumable FMCG products in INDIA
  • A study on new and profitable marketing strategies in HUL/ITC/Maruti/KIA
  • A study of advertisement strategies and its effectiveness towards ABC company
  • Impulse buying behavior in fashion retailing
  • Analysis of branding strategy of a company
  • Study on consumer awareness its scope and benefits in indian market
  • A project report on client acquisition strategies
  • A study of brand positioning of aerated drinks
  • A study of CRM (customer relationship management) in XYZ company
  • Study of brand loyalty and various sectors affecting brand loyalty
  • Brand promotion strategies of online food aggregators
  • A project report on market analysis of product segmentation
  • A study of market research to develop a brand in automobile sector
  • A project report on study of consumer attitude towards recycled packaging
  • A project report on role of Digital Marketing strategies in Indian Auto/Petro/Real Estate
  • Impact of information technology in e-commerce sector with special reference to Flipkart
  • Comparative study of marketing analysis of ABC company & XYZ company
  • Study of relationship between digitalisation of services and customer satisfaction in Indian banking sector
  • Role and benefits of product development to gain market share
  • Project report on analysis of online shopping behaviour of young working women
  • Study of marketing research on recent healthcare marketing trends
  • Study of marketing analysis of Hindware/Cera sanitary/Jaquar Tiles
  • Study of factors affecting the reliability in european themed restaurant
  • Effectiveness of direct marketing/Network marketing
  • To analyse consumer behavior and its interrelationship with consumer perception
  • Study of impact of digital marketing advertisements on consumer online purchase decisions
  • Study of impact of import of chinese products in indian market
  • Study of digital advertising campaigns and its impact on education/healthcare/banking sector
  • Study of facebook advertising/ppc marketing/instagram advertisement
  • Study of brand repositioning
  • Study on consumer preferences towards real estate companies in india
  • An analysis of consumer behaviour towards mobile phone industry
  • Study on marketing of footwear brands (Nike, Adidas, Puma)
  • Study of managing business development strategies
  • Study of consumer behaviour towards two wheeler auto sector in india
  • Study on impact of digitalization of hospitality services
  • Study of consumer perception towards fast food industry
  • Role of crm software in improvement of lead management system in hospitality sector
  • Impact of social media on teenagers’ buying behavior
  • Study of preferred brand of alcoholic beverages
  • Importance of effective brand management in retail sector
  • Brand failure : reason and prevention
  • Study of brand equity at Hindustan unilever limited
  • Relationship between service quality and consumer satisfaction with special reference to KIA service centers
  • CRM (customer relationship management) in Maruti Udyog Ltd..
  • Study on improving effectiveness of CRM program of Tech Mahindra
  • Study on identification of loopholes and weaknesses in crm system
  • Study of CRM in indian insurance sector
  • Study of consumer satisfaction with specia reference to digital marketing strategies in india
  • Google search engine marketing: An analysis
  • Social media strategies for e commerce sector
  • Post pandemic digital marketing versus pre pandemic digital marketing
  • Impact of instagram on buying of apparels and cosmetics
  • Impact of digital marketing on publishing industry
  • Study of customer experience management (CEM)
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